Chem-Dry Cleaning Franchise Is The Perfect All-Season Business To Own
A lack of significant seasonal swings is a major reason why Chem-Dry cleaning franchise owners report steady bookings, and revenue, every month of the year
The tourist season. The mid-day rush. Those are phrases you won’t hear from Chem-Dry carpet cleaning franchise owners because they don’t apply. Unlike counterpart franchises in the hospitality sector, Chem-Dry doesn’t see seasonal upswings, or lulls during parts of the day. This is a business with steady, year-round opportunity.
“It’s easy to think about how busy Chem-Dry is during spring-cleaning season, and the reality is that there’s so much more to that in terms of the calendar,” says Doug Smith, Senior Vice President of Franchise Development. “We have service offerings, whether separately or packaged, that work any time of the year.”
Whole-home cleaning creates more revenue
That’s because Chem-Dry cleaning franchise owners have a service for almost every room of the house. Above the legendary Hot Carbonating Extraction carpet-cleaning process, there’s wood floor and area rug cleaning, leather and granite countertop refreshing, air duct cleaning and much more.
“Many people start with their floors, and a Chem-Dry cleaning franchise owner teaches them to look up,” Smith says. “That means looking at furniture, other surfaces, and seeing that they need attention as well. It’s why Chem-Dry services are such an easy upsell and allow owners to boost ticket totals on every job.”
New services meet market demand, build opportunity
Chem-Dry franchise owners also succeed because of the hardworking R&D team that is always adding new offerings to the service menu. Most recently, at the height of the COVID-19 pandemic, Chem-Dry added MicroPro Shield, a cleaning and disinfecting program that provided huge margins to franchise owners.
“MicroPro Shield took off for our network and opened the door for Chem-Dry franchise owners and their teams to get in front of new clients, home and business owners alike,” Smith says. “People were very leery about booking an appointment just for regular carpet cleaning or other work, but they really wanted to know more about this. The result was a lot of work for our franchise owners when other businesses were idling on the sidelines.”
Chem-Dry is the world’s largest carpet and upholstery cleaning franchise with more than 3,000 franchises in more than 55 countries, serving 11,000 homes and businesses a day. Chem-Dry has been Entrepreneur magazine’s top-rated carpet cleaning franchise for 33 straight years. The Chem-Dry Hot Carbonating Extraction process delivers a faster-drying, deeper and more environmentally friendly clean that appeals to home and business owners. In addition to carpet and area rugs, Chem-Dry provides cleaning and renewal services for tile and stone, granite countertops, leather and upholstery, air ducts and dryer vents.