Chem-Dry Air Duct Cleaning Service Is Strong Addition to Franchise-Offering Lineup
Whole-home services just got better with this valuable offering that’s certain to increase ticket totals and sales
Chem-Dry has been steadily increasing its Healthy Home roster of services in recent years, and the brand continues to be an industry leader in single-vendor, whole-home cleaning. Now Chem-Dry carpet cleaning franchise owners can offer air duct cleaning to their customers and maximize sales even more.
“Our franchise owners have been asking for more services around our Healthy Home lineup, and air duct cleaning made perfect sense,” says Doug Smith, Senior Vice President of Franchise Development. “The benefits are very easy to explain to homeowners, and it’s a service that ties in nicely with what we already are offering in the whole-home cleaning space.”
Air duct service will build client loyalty
More consumers than ever are aware of the dangers dust and allergens pose in their homes. Chem-Dry cleaning franchise owners have been able to tap into those concerns with a suite of services that reduce or eliminate those issues, and along the way provide consistent revenue and a solid customer base. Adding air duct cleaning will only augment that appeal, Smith says.
“The average home’s air ducts can build up dust, dirt and debris over time, and that can only be removed by a thorough cleaning,” he explains. “As part of the new service, we have created collateral materials and training modules so that Chem-Dry franchise owners, their sales teams and their techs can explain how the service works and why it is needed.”
Negative Air system meets national standards
Chem-Dry’s air duct cleaning process utilizes a Negative Air system that meets the National Air Duct Cleaning Association’s high standards for healthy impact. The Negative Air method pressure-seals the system while cleaning is occurring, which means the contaminants being removed have no chance to enter the household’s air flow.
“Our R&D professionals evaluated many systems before settling on the Negative Air method,” Smith says. “It offers top performance, as well as value and ease of use for the Chem-Dry tech teams. It also has a camera, which means they can take a series of ‘before and after’ photos that show how well it works and really give that customer a sense of security — along with the feeling that Chem-Dry has, as usual, provided excellent service. That builds loyalty and positive word of mouth, which in turn create more business and revenue for franchise owners.”
Chem-Dry is the world’s largest carpet and upholstery cleaning franchise with nearly 3,500 franchises in 55 countries, serving 11,000 homes and businesses a day. Chem-Dry has been Entrepreneur magazine’s top-rated carpet cleaning franchise for 30 straight years. The Chem-Dry Hot Carbonating Extraction process delivers a faster-drying, deeper and more environmentally friendly clean that appeals to home and business owners. In addition to carpet and area rugs, Chem-Dry provides cleaning and renewal services for tile and stone, granite countertops, leather and upholstery.