Dryer-Vent Cleaning Service Is Latest Chem-Dry Service Add-On for Franchise Owners
Brand’s Healthy Home line of services continues to expand with consumer-demanded addition that will be an easy and effective upsell opportunity
Chem-Dry carpet cleaning franchise owners can now offer dryer-vent cleaning as part of their overall roster of Healthy Home services. The addition will benefit franchise owners in many ways, including the ability to educate homeowners on the need for effective, frequent cleaning services, as well as the ability to sell a new service and boost ticket totals.
“Consumer demand around home safety products continues to grow, and Chem-Dry saw an opportunity to provide a service that would be of benefit to franchise owners,” says Doug Smith, Senior Vice President of Franchise Development. “Dryer-vent cleaning also ties very well into our whole-home cleaning suite of services, and our Healthy Home campaign that highlights the many ways that a Chem-Dry franchise can help create a better living environment.”
Fire risk reduction is key selling point
Blocked or full dryer vents are tinderboxes for potential home fires. As such, they have been getting increasing attention from home-safety experts. They show homeowners what to look for — clothes taking longer to dry, a hot dryer or no lint on the lint screen — but can’t recommend a homemade solution because of the complexity of many lint-removal lines.
“Many homes have their dryers inside or even upstairs vs. against an outside wall where the lint-removal line and vent are short and linear,” Smith says. “Those people can’t effectively clean much beyond a foot or two in either direction, which leaves most of the lint trapped inside the line. Chem-Dry cleaning franchise teams have the training and tools to completely remove all lint, reducing the risk of fire and mold growth.”
Service also sold as cost savings for clients
In addition to the health and safety aspect, Chem-Dry franchise owners also can sell dryer vent cleaning as a way to extend the life of appliances and make them more effective.
“By pointing out that their clothes will dry quicker, which is more economical in terms of dryer and power use, franchise owners can make this service very valuable to homeowners,” Smith explains. “Those savings also extend to clothes, towels and other items put in the dryer, because they’ll last longer if the appliance is more efficient. This is a service that is a very easy upsell and will do much to boost franchise owners’ ticket totals and overall revenues.”
Chem-Dry is the world’s largest carpet and upholstery cleaning franchise with nearly 3,500 franchises in 55 countries, serving 11,000 homes and businesses a day. Chem-Dry has been Entrepreneur magazine’s top-rated carpet cleaning franchise for 30 straight years. The Chem-Dry Hot Carbonating Extraction process delivers a faster-drying, deeper and more environmentally friendly clean that appeals to home and business owners. In addition to carpet and area rugs, Chem-Dry provides cleaning and renewal services for tile and stone, granite countertops, leather and upholstery.
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