Chem-Dry On Pace to Expand Like Never Before in 2018
Entrepreneurs are coming off the sideline to capitalize on continued economic upturn and launch a flexible business where they control growth
The dream of small-business ownership is alive and well in America, as evidenced by the continued growth of the Chem-Dry cleaning franchise network. Based on the interest that the brand continues to draw, 2018 should be another strong year for new franchise openings.
“We have grown significantly over the past several years and continued to expand throughout 2017,” says Doug Smith, Senior Vice President of Franchise Operations. “Chem-Dry is a strong brand with a long history of success, and so when people begin to explore their options, it’s a name that has an appealing, built-in trust factor.”
Expansion comes in new and existing areas
Chem-Dry’s growth is occurring in two ways: as metropolitan areas grow and there is a need to expand territories, new Chem-Dry cleaning franchises are coming online. At the same time, new franchise owners are setting up operations in parts of the country where Chem-Dry has never had a presence, or hasn’t been operating in the market for a while.
“That we can find success in both those circumstances shows just how adaptable, and how strong, the Chem-Dry brand is,” Doug says. “In markets where we are known, new operators are able to build a book of business quickly, and then expand on it. In areas where we are new, the marketing and other tools are in place to help those owners get the word out, and then they benefit from strong word of mouth as they grow a base of satisfied customers.”
Double-digit growth showcases brand’s appeal
There are dozens of potential Chem-Dry cleaning franchise owners waiting in the wings, Doug says, which makes 2018 look like another strong year for a legacy brand that continues to evolve to meet consumer demands.
“Chem-Dry is still America’s carpet cleaner of choice, but now we also clean tile floors, area rugs and upholstery, and have added services like leather and granite renewal to meet strong consumer demand. Our services are pet-friendly and safe for kids, and we continue to lead the industry in green cleaning solutions. Chem-Dry is an exciting business opportunity, and we’re looking forward to bringing many more franchise owners on board in the coming months.”
Chem-Dry is the world’s largest carpet and upholstery cleaning franchise with nearly 3,500 franchises in 52 countries, serving 10,000 homes and businesses a day. Chem-Dry has been Entrepreneur magazine’s top-rated carpet cleaning franchise for 30 straight years. The Chem-Dry Hot Carbonating Extraction process delivers a faster-drying, deeper and more environmentally friendly clean that appeals to both home and business owners. In addition to carpet and area rugs, Chem-Dry provides tile and stone, granite countertops, leather and upholstery cleaning.