International Franchise Expo Attendees Drawn to Chem-Dry
A solid business proposal speaks its own language, and that’s why self-starters from around the globe wanted to learn more about Chem-Dry
Attendees at the recent International Franchise Expo (IFE) in New York were a world-class group of entrepreneurs, and they were on the lookout for great opportunities. They found what they wanted with the Chem-Dry cleaning franchise concept, which has almost four decades’ worth of success in the United States and overseas.
The IFE is a great place to see how franchising is doing in general, and with more than 400 businesses on hand, there were plenty of well-known brands represented. Chem-Dry stood out for many people because of its international success in markets from the Caribbean to Turkey, which shows how well the internationally recognized brand can be adapted to local customs and business practices.
Multiple entry points spark interest
Another strong point Chem-Dry offered attendees was a wide array of starting options. In addition to being a home-based business, which eliminates the need for expensive property rental and a large inventory, there are multiple equipment packages that allow a new Chem-Dry cleaning franchise owner to start small and ramp up, or launch on a bigger scale.
“We talk to a lot of candidates, both in the United States and overseas, who want to begin their own business but don’t want to operate a restaurant,” says John Howard, Vice President of International Development. “They also want to own and operate a business that brings value to their community, that isn’t just a different version of what’s already available. A Chem-Dry cleaning franchise is scalable and unique, and they really buy into that.”
Environmental angle also a plus
Those same candidates, as well as other entrepreneurs, are also drawn to Chem-Dry’s eco-friendly cleaning techniques and products. With more than 40 green-certified products in a cleaning line that’s continually being expanded, as well as an overall cleaning process that uses 80% less water, Chem-Dry brings a lot to the table.
“A show like the IFE gives us the chance to meet many of the people we talk to online every day,” John says. “As the global economy improves, more and more people are looking to launch their own businesses. There are dozens to pick from, and the Chem-Dry cleaning franchise differentiators stand out for so many reasons. That’s why we attend the IFE and many other events in the United States and around the world. We don’t want to miss a single opportunity to get in front of the people who are ready to partner with us to create a successful business.”
Chem-Dry is the world’s largest carpet and upholstery cleaning franchise with nearly 3,500 franchises in 51 countries, serving 10,000 homes and businesses a day. Chem-Dry has been Entrepreneur magazine’s top-rated carpet cleaning franchise for 28 straight years. The Chem-Dry Hot Carbonated Extraction process delivers a faster-drying, deeper and more environmentally friendly clean that appeals to both home and business owners. In addition to carpet and area rugs, Chem-Dry provides tile and stone, granite, leather and upholstery cleaning.